Beyond Typical

an all in one Illustrative package

Where magical unicorns learn how to use visual aids to create an accessible experience where every client feels safe, understood, and ready to take action toward their goals.

*Magical unicorns = visionary leaders who love to ask “Why?” and diverge from the common, or as they would call it, boring, way of doing business and life.

An illustrative unicorn: kaleidoscopic thinker, always listening for connections and foundations of things, sniffing out new angles to a problem, looks like a horse but is actually full of magic, the main event

ever feel like you can’t quite grasp what you’re trying to say or do?

Let’s pretend there’s a tree (your business) and it has apples (ideas and offerings). You want to reach up and pick an apple to collect for others and for some reason every time you go for one, it floats away? WTF?!

You’re standing there watching other horses pluck apples from the tree and place it in the bucket for delivery… what’s up with your apple picker (brain)? What if other people can see that your apples float away! You’ll be exiled!

You just keep trying harder, maybe even picking apples at night while other horses aren’t around. Your tree has the millions of shiny, super luscious apples… but this is tiring and it’s really NOT as fun as it could be.

You’re here in a space where we all know the feeling of floating apples and midnight “try harders.” So welcome!

It can feel like other people have their businesses together and you'll somehow be "found out" as not belonging. Maybe you're working extra hard to put together sales pages or tripping over your tongue explaining what you do.

Perhaps you've spent A LOT of your revenue on coaches, fixes, systems, and anything else that will make you a “better communicator” only to find out that you're still disorganized.

Unicorn realizing it's a unicorn with apples on it's horn

That’s when you realize… you’re not a horse… You’re a freaking unicorn! Those apples are all on your horn??

The key may not be that you're offering isn’t working or people don’t want it. It could very well be that you think externally and therefore need a clear vision in front of you with the visual tools to help you share that vision!

you may be wondering…

How do you get the apple off of your horn?

unicorn with apples on its horn looking up at the apples confused
unicorn with a clean horn

You build supportive tools especially for unicorns!

It was incredibly helpful to get all my ideas out and figure out where my heart and mission will flourish most.
— Amy Hancock / Mom & Business Owner
It was incredibly helpful to get all my ideas out and figure out where my heart and mission will flourish most.
— Amy Hancock / Mom & Business Owner
It was incredibly helpful to get all my ideas out and figure out where my heart and mission will flourish most.
— Amy Hancock / Mom & Business Owner

Here’s how we do it at beyond typical:

Every YOU-nicorn in training starts with a Visual Strategy Session…

A private session designed for visual thinkers to help explore multiple ideas, navigate different avenues without worrying about doing things perfectly, and gain clarity on the most aligned and exciting next steps. This includes a prepping form to help you gather your thoughts leading up to our time together.

…and A Vision Map.

These visual notes are created during the visual strategy session and delivered with clear action steps + a supportive activity to go with it so you can keep processing your ideas beyond the session.

Hooves-on visual support

Halfway through your experience you’ll get a 2-hour collaborative session over Zoom that allows us to co-work and create together. You'll get my support in creating and sourcing visuals for your unique process and needs. This session is scheduled halfway through your Beyond Typical 12-month experience for optimal results.

Visual supports are unique to the unicorn, but here are some past creations to inspire you:

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meet other leaders with magic horns

The Offbeat Illustrative Community Annual Membership is basically “horn” training camp. You'll also get 12 months of unlimited access to the O.I.C. for ongoing learning, personalized support, and a community of like-minded leaders to network with (and find some biz besties).

What’s in the O.I.C?

Live workshops and Q&As

A library of resources & micro-lessons

take a look around →

take a look around →

Community chat-board and meetups

YOU’RE NOT ALONE

Discover Your Vibe

Build Visual Aid Skills

The Practice & Play Area

Unicorn-Centered Self Care

Offbeat Visual Research

Community Chat board

Whatever it is, the way you tell your story online can make all the difference.
— Quote Source

Side story:

I was going to use this photo as a filler photo until I made an illustration to replace it. But the fact that a human dressed up in an inflatable unicorn outfit to create this gem of a photo means it stays. Can’t say connection better than this!

Beyond Typical was designed specifically around the needs of visual thinkers to help you:

COMMUNICATE CLEARLY

by understanding your visual brain type and support style

LEAD ACCESSIBLY

by learning how and when to use visual aids

ATTRACT ATTENTION

by doing business differently, beautifully, and kindly

HORSES WELCOME •

HORSES WELCOME •

Got unicorn clients? Want to build up your noticing skills?

This package is a perfect fit for horses who want to build up their unicorn detector and create innovate and accommodating spaces for clients who need a little extra ingenuity to get to the proverbial apple.

1 Payment of

$1600

  • Strategy Session

  • Visual Support Session

  • Annual O.I.C. Membership

  • 2 weeks of Voxer Support

  • BONUS: The Customized Visual Scale Workbook

4 quarterly Payments of

$400

  • Strategy Session

  • Visual Support Session

  • Annual O.I.C. Membership

  • 2 weeks of Voxer Support

12 Monthly payments of

$134

  • Strategy Session

  • Visual Support Session

  • Annual O.I.C. Membership

  • 2 weeks of Voxer Support

FAQs

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magical words from other visual thinkers:

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